{"title":"40% OFF","description":"","products":[{"product_id":"bowie-top-black","title":"BOWIE TOP - BLACK","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e100% Merino Wool \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cspan class=\"s1\"\u003eThe Bowie Top is the perfect wool high neck for the cooler weather. The neckline is a loose skivvy, making it comfortable to wear. Constructed from a fine knit wool that feels amazingly soft on the skin. Featuring a fitted body and sleeves making this the perfect layering piece.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eGarment Length: 63cm\u003cbr\u003eModel is 181cm\/5'9, bust 85cm\/33’, waist 66cm\/26’, hips \u003cspan class=\"s1\"\u003e97cm\/38’\u003c\/span\u003e and wears a size 1.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cspan class=\"s3\"\u003eThis piece is made of premium Merino wool. Cold hand wash or cold gentle machine wash with wool specific detergent. Reshape and dry flat in shade. Store the garment folded to prevent stretching.\u003c\/span\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":31772864708659,"sku":"W20-1-PRIM376-BLACK-1","price":98.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":40132352180423,"sku":"W20-1-PRIM376-BLACK-2","price":98.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":40132352213191,"sku":"W20-1-PRIM376-BLACK-3","price":98.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/products\/bowie-top-black-325952.jpg?v=1678933880"},{"product_id":"poco-shirt-noir-2","title":"POCO SHIRT - NOIR","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e30% Silk\/70% Cotton\u003c\/p\u003e\n\u003cp\u003eThe Poco Shirt reinvents the classic shirt silhouette with a lightweight twist. Great for travel, sun protection, an elegant touch for a night out, or worn unbuttoned. Crafted in a silk\/cotton blend with a soft and textural feel. Slightly Sheer. Non-stretch. Collared neckline, two bust pockets and natural shell buttons. Designed to be crushed. Non-iron. Features a drop shoulder sleeve, sleeve cuff with tuck detail. Casual fit. Loose body. Beautifully constructed with French seams and top stitching, this style will become a wardrobe staple.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 69cm\u003cbr\u003eModel is 173cm\/5'7, bust 89cm\/35’, waist 64cm\/25’, hips 89cm\/35’ and wears a size 1.\u003cbr\u003e\u003cbr\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":42162296553671,"sku":"SP22-4-PRIM585-NOIR-1","price":285.0,"currency_code":"AUD","in_stock":false},{"title":"2","offer_id":42162296586439,"sku":"SP22-4-PRIM585-NOIR-2","price":285.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":42162296619207,"sku":"SP22-4-PRIM585-NOIR-3","price":285.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/products\/poco-shirt-noir-274165.jpg?v=1679542324"},{"product_id":"poco-shirt-minted","title":"POCO SHIRT - MINTED","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e30% Silk\/70% Cotton\u003c\/p\u003e\n\u003cp\u003eThe Poco Shirt reinvents the classic shirt silhouette with a lightweight twist. Great for travel, sun protection, an elegant touch for a night out, or worn unbuttoned. Crafted in a silk\/cotton blend with a soft and textural feel. Slightly Sheer. Non-stretch. Collared neckline, two bust pockets and natural shell buttons. Designed to be crushed. Non-iron. Features a drop shoulder sleeve, sleeve cuff with tuck detail. Casual fit. Loose body. Beautifully constructed with French seams and top stitching, this style will become a wardrobe staple.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 69cm\u003cbr\u003eModel is 173cm\/5'7, bust 89cm\/35’, waist 64cm\/25’, hips 89cm\/35’ and wears a size 1.\u003cbr\u003e\u003cbr\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":42162297471175,"sku":"SP22-4-PRIM585-MINTED-1","price":143.0,"currency_code":"AUD","in_stock":false},{"title":"2","offer_id":42162297503943,"sku":"SP22-4-PRIM585-MINTED-2","price":143.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":42162297536711,"sku":"SP22-4-PRIM585-MINTED-3","price":143.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/products\/poco-shirt-minted-380020.jpg?v=1679542317"},{"product_id":"lonlon-blazer-blanc","title":"LONLON BLAZER - NOIR","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color: #ff2a00;\"\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/strong\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Sueded Cotton\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThe Lonlon Blazer is the perfect everyday jacket. This piece will streamline and elevate any outfit. Featuring double layered front panels and signature shell buttons. Non-structured in design and effortless, the Lonlon Blazer has it all. Two feature front pockets and dropped shoulders. Relaxed tailoring at its finest, using immaculate french seams and top stitching. This jacket will give the perfect amount of coverage and comfort. A relaxed fit in our new signature sueded cotton. \u003c\/p\u003e\n\u003cp\u003eGarment Length: 91cm\u003cbr\u003eModel is 173cm\/5'6, bust 81cm\/32', waist 64cm\/25', hips 90cm\/35' and wears a size 1.\u003cbr\u003e\u003cbr\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43074791243975,"sku":"AW23-1-PRIM862-NOIR-1","price":395.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43074791276743,"sku":"AW23-1-PRIM862-NOIR-2","price":395.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":43074791309511,"sku":"AW23-1-PRIM862-NOIR-3","price":395.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/products\/lonlon-blazer-noir-273626.jpg?v=1679544133"},{"product_id":"bravi-top-blanc","title":"BRAVI TOP - BLANC","description":"\u003cp\u003eMADE IN AUSTRALIA \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e100% Signature Cotton Jersey \/ 80gsm\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Bravi Top is the ultimate essential. A classic shape, in our signature cotton jersey featuring a higher neck for extra coverage. Loose body silhouette with long sleeves. Featuring a front and back seam detail with a natural twist. Twin needle hem and cuff. Perfect for layering or on its own.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 61cm\u003cbr\u003eModel is 179cm\/5'9, bust 84cm\/33', waist 61cm\/24', hips 94cm\/37' and wears a size 1.\u003cbr\u003e\u003cbr\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43076034920647,"sku":"AW23-3-PRIM839-BLANC-1","price":83.0,"currency_code":"AUD","in_stock":false},{"title":"2","offer_id":43076034953415,"sku":"AW23-3-PRIM839-BLANC-2","price":83.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":43076034986183,"sku":"AW23-3-PRIM839-BLANC-3","price":83.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/products\/bravi-top-blanc-pre-order-820230.jpg?v=1683080688"},{"product_id":"gigi-pant-poppy","title":"GIGI PANT - POPPY","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Crepe Silk\u003c\/p\u003e\n\u003cp\u003eThe Gigi Pant is a lightweight wardrobe staple boasting a simple shape. A flattering straight cut leg with a double neatened cuff. Constructed from 100% crepe silk which gives perfect drape to this classic style. Beautifully french seamed and top stitched for the ultimate finish. Featuring an elasticised waist for comfort. Size up for a relaxed fit and to avoid seam slippage. Pair with the Tropics Top or Tropics Cami for a relaxed look.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 98cm\u003cbr\u003eModel is 171cm\/5'7, bust 76cm\/30’, waist 64cm\/25’, hips 89cm\/35’ and wears a size 1.\u003cbr\u003e\u003cbr\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43278025359559,"sku":"SP23-2-PRIM148-POPPY-1","price":330.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43278025392327,"sku":"SP23-2-PRIM148-POPPY-2","price":330.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43278025425095,"sku":"SP23-2-PRIM148-POPPY-3","price":330.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/PRIMNESS-SPRING-0545.jpgA_71666b21-d553-4f91-af7b-3688820f251d.jpg?v=1781740231"},{"product_id":"gigi-dress-noir-1","title":"GIGI DRESS - NOIR","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color: #ff2a00;\"\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/strong\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Crepe Silk\u003c\/p\u003e\n\u003cp\u003eThe Gigi Dress is a lightweight wardrobe staple boasting a simple shape. A flattering swing body in an A-line cut. Rounded neckline with self-binding. Curved hemline which falls below the knee. Hem and cuff are both double neatened. Constructed from 100% crepe silk which gives perfect drape to this classic style. Beautifully french seamed and top stitched for the ultimate finish. Wear either dressy or casual.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 105cm\u003cbr\u003eModel is 171cm\/5'7, bust 76cm\/30’, waist 64cm\/25’, hips 89cm\/35’ and wears a size 1.\u003cbr\u003e\u003cbr\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43278025654471,"sku":"SP23-2-PRIM327-NOIR-1","price":420.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43278025687239,"sku":"SP23-2-PRIM327-NOIR-2","price":420.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43278025720007,"sku":"SP23-2-PRIM327-NOIR-3","price":420.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/products\/gigi-dress-noir-574744.jpg?v=1697531405"},{"product_id":"gigi-dress-poppy","title":"GIGI DRESS - POPPY","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color: #ff2a00;\"\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/strong\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Crepe Silk\u003c\/p\u003e\n\u003cp\u003eThe Gigi Dress is a lightweight wardrobe staple boasting a simple shape. A flattering swing body in an A-line cut. Rounded neckline with self-binding. Curved hemline which falls below the knee. Hem and cuff are both double neatened. Constructed from 100% crepe silk which gives perfect drape to this classic style. Beautifully french seamed and top stitched for the ultimate finish. Wear either dressy or casual.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 105cm\u003cbr\u003eModel is 171cm\/5'7, bust 76cm\/30’, waist 64cm\/25’, hips 89cm\/35’ and wears a size 1.\u003cbr\u003e\u003cbr\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43278025949383,"sku":"SP23-2-PRIM327-POPPY-1","price":420.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43278025982151,"sku":"SP23-2-PRIM327-POPPY-2","price":420.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43278026014919,"sku":"SP23-2-PRIM327-POPPY-3","price":420.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/PRIMNESS-SPRING-0789.jpg?v=1781740133"},{"product_id":"gigi-dress-berry","title":"GIGI DRESS - BERRY","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color: #ff2a00;\"\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/strong\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Crepe Silk\u003c\/p\u003e\n\u003cp\u003eThe Gigi Dress is a lightweight wardrobe staple boasting a simple shape. A flattering swing body in an A-line cut. Rounded neckline with self-binding. Curved hemline which falls below the knee. Hem and cuff are both double neatened. Constructed from 100% crepe silk which gives perfect drape to this classic style. Beautifully french seamed and top stitched for the ultimate finish. Wear either dressy or casual.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 105cm\u003cbr\u003eModel is 171cm\/5'7, bust 76cm\/30’, waist 64cm\/25’, hips 89cm\/35’ and wears a size 1.\u003cbr\u003e\u003cbr\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43278026178759,"sku":"SP23-2-PRIM327-BERRY-1","price":420.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43278026211527,"sku":"SP23-2-PRIM327-BERRY-2","price":420.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43278026244295,"sku":"SP23-2-PRIM327-BERRY-3","price":420.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/0P8A3609.jpg?v=1781740003"},{"product_id":"bonnie-blazer-noir","title":"BONNIE BLAZER - NOIR","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Linen\u003c\/p\u003e\n\u003cp\u003eThe Bonnie Blazer is the perfect everyday jacket. This piece will streamline and elevate any outfit. Featuring double layered front panels and signature shell buttons. Non-structured in design and effortless, the Bonnie Blazer has it all. Two feature front pockets and dropped shoulders. Relaxed tailoring at its finest, using immaculate french seams and top stitching. This jacket will give the perfect amount of coverage and comfort. Pair with the Chichi Pant for a relaxed take on tailoring.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 92cm\u003c\/p\u003e\n\u003cp\u003eModel is 170cm\/5'6, bust 82cm\/33', waist 62cm\/24', hips 92cm\/36' and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43278126416071,"sku":"A24-1-PRIM901-NOIR-1","price":420.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43278126448839,"sku":"A24-1-PRIM901-NOIR-2","price":420.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43278126481607,"sku":"A24-1-PRIM901-NOIR-3","price":420.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/AUTUMN_177.jpg?v=1781741608"},{"product_id":"bonnie-blazer-dark-navy","title":"BONNIE BLAZER - DARK NAVY","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Linen\u003c\/p\u003e\n\u003cp\u003eThe Bonnie Blazer is the perfect everyday jacket. This piece will streamline and elevate any outfit. Featuring double layered front panels and signature shell buttons. Non-structured in design and effortless, the Bonnie Blazer has it all. Two feature front pockets and dropped shoulders. Relaxed tailoring at its finest, using immaculate french seams and top stitching. This jacket will give the perfect amount of coverage and comfort. Pair with the Chichi Pant for a relaxed take on tailoring.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 92cm\u003c\/p\u003e\n\u003cp\u003eModel is 170cm\/5'6, bust 82cm\/33', waist 62cm\/24', hips 92cm\/36' and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43278126579911,"sku":"A24-1-PRIM901-NAVY-1","price":420.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43278126612679,"sku":"A24-1-PRIM901-NAVY-2","price":420.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43278126645447,"sku":"A24-1-PRIM901-NAVY-3","price":420.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/products\/bonnie-blazer-dark-navy-118840.jpg?v=1707971832"},{"product_id":"bonnie-blazer-musky-rose","title":"BONNIE BLAZER - MUSKY ROSE","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Linen\u003c\/p\u003e\n\u003cp\u003eThe Bonnie Blazer is the perfect everyday jacket. This piece will streamline and elevate any outfit. Featuring double layered front panels and signature shell buttons. Non-structured in design and effortless, the Bonnie Blazer has it all. Two feature front pockets and dropped shoulders. Relaxed tailoring at its finest, using immaculate french seams and top stitching. This jacket will give the perfect amount of coverage and comfort. Pair with the Chichi Pant for a relaxed take on tailoring.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 92cm\u003c\/p\u003e\n\u003cp\u003eModel is 170cm\/5'6, bust 82cm\/33', waist 62cm\/24', hips 92cm\/36' and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43278126710983,"sku":"A24-1-PRIM901-ROSE-1","price":420.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43278126743751,"sku":"A24-1-PRIM901-ROSE-2","price":420.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43278126776519,"sku":"A24-1-PRIM901-ROSE-3","price":420.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/AUTUMN_1314_c3686dbd-db9c-4bba-97ab-197dc9ff5ca5.jpg?v=1781741184"},{"product_id":"bonnie-blazer-eggplant","title":"BONNIE BLAZER - EGGPLANT","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Linen\u003c\/p\u003e\n\u003cp\u003eThe Bonnie Blazer is the perfect everyday jacket. This piece will streamline and elevate any outfit. Featuring double layered front panels and signature shell buttons. Non-structured in design and effortless, the Bonnie Blazer has it all. Two feature front pockets and dropped shoulders. Relaxed tailoring at its finest, using immaculate french seams and top stitching. This jacket will give the perfect amount of coverage and comfort. Pair with the Chichi Pant for a relaxed take on tailoring.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 92cm\u003c\/p\u003e\n\u003cp\u003eModel is 170cm\/5'6, bust 82cm\/33', waist 62cm\/24', hips 92cm\/36' and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43278126874823,"sku":"A24-1-PRIM901-EGGPLANT-1","price":420.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43278126907591,"sku":"A24-1-PRIM901-EGGPLANT-2","price":420.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43278126940359,"sku":"A24-1-PRIM901-EGGPLANT-3","price":420.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/AUTUMN_401_018e4836-b6c3-403f-9d82-f6891946b283.jpg?v=1781491636"},{"product_id":"chichi-dress-noir","title":"CHICHI DRESS - NOIR","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Linen\u003c\/p\u003e\n\u003cp\u003eThe Chichi Dress is a relaxed linen dress with a straight silhouette. Boasting a wide cut which falls dreamily on the body. Dropped shoulder sleeve with no seam. Low waisted seam with two deep feature pockets. Front and back vertical seams on skirt. Rounded neckline and knee length. French seamed and top stitched for a premium finish. Simple fuss free design.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 96cm\u003cbr\u003eModel is 170cm\/5'6, bust 82cm\/33', waist 62cm\/24', hips 92cm\/36' and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43278131396807,"sku":"A24-1-PRIM651-NOIR-1","price":395.0,"currency_code":"AUD","in_stock":false},{"title":"2","offer_id":43278131429575,"sku":"A24-1-PRIM651-NOIR-2","price":395.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43278131462343,"sku":"A24-1-PRIM651-NOIR-3","price":395.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/AUTUMN_1430_9f3ff041-1ebb-4980-a136-583a535672bf.jpg?v=1781741887"},{"product_id":"chichi-dress-dark-navy","title":"CHICHI DRESS - DARK NAVY","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Linen\u003c\/p\u003e\n\u003cp\u003eThe Chichi Dress is a relaxed linen dress with a straight silhouette. Boasting a wide cut which falls dreamily on the body. Dropped shoulder sleeve with no seam. Low waisted seam with two deep feature pockets. Front and back vertical seams on skirt. Rounded neckline and knee length. French seamed and top stitched for a premium finish. Simple fuss free design.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 96cm\u003cbr\u003eModel is 170cm\/5'6, bust 82cm\/33', waist 62cm\/24', hips 92cm\/36' and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43278131495111,"sku":"A24-1-PRIM651-NAVY-1","price":395.0,"currency_code":"AUD","in_stock":false},{"title":"2","offer_id":43278131527879,"sku":"A24-1-PRIM651-NAVY-2","price":395.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43278131560647,"sku":"A24-1-PRIM651-NAVY-3","price":395.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/products\/chichi-dress-dark-navy-228387.jpg?v=1707971993"},{"product_id":"ginny-top-blanc","title":"GINNY TOP - BLANC","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color: #ff2a00;\"\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/strong\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e30% Silk \/ 70% Cotton\u003c\/p\u003e\n\u003cp\u003eThe Ginny Top is a simple classic. Crafted in our cotton\/silk blend this top is lightweight, slightly sheer and the perfect layering piece. Offering a relaxed, straight cut silhouette with soft gathered sleeves. All beautifully constructed with french seams and top stitching. Finished with a double neaten hemline.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 66cm\u003cbr\u003eModel is 170cm\/5'6, bust 82cm\/33', waist 62cm\/24', hips 92cm\/36' and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43278132674759,"sku":"A24-1-PRIM826-BLANC-1","price":295.0,"currency_code":"AUD","in_stock":false},{"title":"2","offer_id":43278132707527,"sku":"A24-1-PRIM826-BLANC-2","price":295.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":43278132740295,"sku":"A24-1-PRIM826-BLANC-3","price":295.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/products\/ginny-top-blanc-269983.jpg?v=1707972140"},{"product_id":"ginny-top-noir","title":"GINNY TOP - NOIR","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color: #ff2a00;\"\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/strong\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e30% Silk \/ 70% Cotton\u003c\/p\u003e\n\u003cp\u003eThe Ginny Top is a simple classic. Crafted in our cotton\/silk blend this top is lightweight, slightly sheer and the perfect layering piece. Offering a relaxed, straight cut silhouette with soft gathered sleeves. All beautifully constructed with french seams and top stitching. Finished with a double neaten hemline.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 66cm\u003cbr\u003eModel is 170cm\/5'6, bust 82cm\/33', waist 62cm\/24', hips 92cm\/36' and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43278132773063,"sku":"A24-1-PRIM826-NOIR-1","price":295.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43278132805831,"sku":"A24-1-PRIM826-NOIR-2","price":295.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43278132838599,"sku":"A24-1-PRIM826-NOIR-3","price":295.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/products\/ginny-top-noir-481673.jpg?v=1707972145"},{"product_id":"chichi-dress-mushroom","title":"CHICHI DRESS - MUSHROOM","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Linen\u003c\/p\u003e\n\u003cp\u003eThe Chichi Dress is a relaxed linen dress with a straight silhouette. Boasting a wide cut which falls dreamily on the body. Dropped shoulder sleeve with no seam. Low waisted seam with two deep feature pockets. Front and back vertical seams on skirt. Rounded neckline and knee length. French seamed and top stitched for a premium finish. Simple fuss free design.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 96cm\u003cbr\u003eModel is 170cm\/5'6, bust 82cm\/33', waist 62cm\/24', hips 92cm\/36' and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43278163411143,"sku":"A24-2-PRIM651-MUSHROOM-1","price":395.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43278163443911,"sku":"A24-2-PRIM651-MUSHROOM-2","price":395.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43278163476679,"sku":"A24-2-PRIM651-MUSHROOM-3","price":395.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/chichi-dress-mushroom-707156.jpg?v=1711045347"},{"product_id":"chichi-dress-camelia","title":"CHICHI DRESS - CAMELIA","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Linen\u003c\/p\u003e\n\u003cp\u003eThe Chichi Dress is a relaxed linen dress with a straight silhouette. Boasting a wide cut which falls dreamily on the body. Dropped shoulder sleeve with no seam. Low waisted seam with two deep feature pockets. Front and back vertical seams on skirt. Rounded neckline and knee length. French seamed and top stitched for a premium finish. Simple fuss free design.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 96cm\u003cbr\u003eModel is 170cm\/5'6, bust 82cm\/33', waist 62cm\/24', hips 92cm\/36' and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43278165475527,"sku":"A24-2-PRIM651-CAMELIA-1","price":395.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43278165508295,"sku":"A24-2-PRIM651-CAMELIA-2","price":395.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43278165541063,"sku":"A24-2-PRIM651-CAMELIA-3","price":395.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/AUTUMN_1472.jpg?v=1781741557"},{"product_id":"chichi-dress-chartreuse","title":"CHICHI DRESS - CHARTREUSE","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Linen\u003c\/p\u003e\n\u003cp\u003eThe Chichi Dress is a relaxed linen dress with a straight silhouette. Boasting a wide cut which falls dreamily on the body. Dropped shoulder sleeve with no seam. Low waisted seam with two deep feature pockets. Front and back vertical seams on skirt. Rounded neckline and knee length. French seamed and top stitched for a premium finish. Simple fuss free design.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 96cm\u003cbr\u003eModel is 170cm\/5'6, bust 82cm\/33', waist 62cm\/24', hips 92cm\/36' and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43278166130887,"sku":"A24-2-PRIM651-CHARTREUSE-1","price":395.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43278166163655,"sku":"A24-2-PRIM651-CHARTREUSE-2","price":395.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43278166196423,"sku":"A24-2-PRIM651-CHARTREUSE-3","price":395.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/chichi-dress-chartreuse-706527.jpg?v=1711045345"},{"product_id":"halcyon-shirt-camelia","title":"HALCYON SHIRT - CAMELIA","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color: #ff2a00;\"\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/strong\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Cotton Voile\u003c\/p\u003e\n\u003cp\u003eThe Halcyon Shirt is a pretty addition to the wardrobe. Boasting small button loops and a string of shell buttons down the front placket with a slightly curved v-neckline. Gathered shoulder sleeve and cuff, which looks more dramatic pushed up. Front and back curved feature seams. Two small splits at the side seam, and a slightly longer back length. Wear a couple of buttons open for an undone look. French seamed and top stitched for a premium finish.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 65cm\u003cbr\u003eModel is 170cm\/5'6, bust 82cm\/33', waist 62cm\/24', hips 92cm\/36' and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43278174585031,"sku":"A24-2-PRIM804-CAMELIA-1","price":310.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43278174617799,"sku":"A24-2-PRIM804-CAMELIA-2","price":310.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43278174650567,"sku":"A24-2-PRIM804-CAMELIA-3","price":310.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/AUTUMN_913.jpg?v=1781491926"},{"product_id":"june-jumper-dress-blanc","title":"JUNE JUMPER DRESS - BLANC","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Terry Towelling Cotton\u003c\/p\u003e\n\u003cp\u003eThe June Jumper Dress is crafted from our ultra-soft and luxurious terry cotton fabrication, this style was designed with comfort in mind. Featuring a relaxed fit that can be worn effortlessly from lounge to brunch. Folded hemband with flatlock stitch detailing. Rounded plain neckband and sleeve cuff with a dropped shoulder. This is a quality fabric with a looped exterior. Falls to the knees.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eGarment Length: 96cm\u003cbr\u003eModel is 168cm\/5'6, bust 81cm\/32’, waist 64cm\/25’, hips 89cm\/35’ and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003ca href=\"mailto:contact@primness.com\"\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43885197263047,"sku":"W24-2-PRIM899-BLANC-1","price":195.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43885197295815,"sku":"W24-2-PRIM899-BLANC-2","price":195.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43885197328583,"sku":"W24-2-PRIM899-BLANC-3","price":195.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/june-jumper-dress-blanc-pre-order-399402.jpg?v=1717508671"},{"product_id":"june-jumper-dress-noir","title":"JUNE JUMPER DRESS - NOIR","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Terry Towelling Cotton\u003c\/p\u003e\n\u003cp\u003eThe June Jumper Dress is crafted from our ultra-soft and luxurious terry cotton fabrication, this style was designed with comfort in mind. Featuring a relaxed fit that can be worn effortlessly from lounge to brunch. Folded hemband with flatlock stitch detailing. Rounded plain neckband and sleeve cuff with a dropped shoulder. This is a quality fabric with a looped exterior. Falls to the knees.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eGarment Length: 96cm\u003cbr\u003eModel is 168cm\/5'6, bust 81cm\/32’, waist 64cm\/25’, hips 89cm\/35’ and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003ca href=\"mailto:contact@primness.com\"\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43885199458503,"sku":"W24-2-PRIM899-NOIR-1","price":195.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43885199491271,"sku":"W24-2-PRIM899-NOIR-2","price":195.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":43885199524039,"sku":"W24-2-PRIM899-NOIR-3","price":195.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/june-jumper-dress-noir-pre-order-375924.jpg?v=1717508670"},{"product_id":"june-jumper-dress-powder","title":"JUNE JUMPER DRESS - POWDER","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Terry Towelling Cotton\u003c\/p\u003e\n\u003cp\u003eThe June Jumper Dress is crafted from our ultra-soft and luxurious terry cotton fabrication, this style was designed with comfort in mind. Featuring a relaxed fit that can be worn effortlessly from lounge to brunch. Folded hemband with flatlock stitch detailing. Rounded plain neckband and sleeve cuff with a dropped shoulder. This is a quality fabric with a looped exterior. Falls to the knees.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eGarment Length: 96cm\u003cbr\u003eModel is 168cm\/5'6, bust 81cm\/32’, waist 64cm\/25’, hips 89cm\/35’ and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003ca href=\"mailto:contact@primness.com\"\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43885201359047,"sku":"W24-2-PRIM899-POWDER-1","price":195.0,"currency_code":"AUD","in_stock":false},{"title":"2","offer_id":43885201391815,"sku":"W24-2-PRIM899-POWDER-2","price":195.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":43885201424583,"sku":"W24-2-PRIM899-POWDER-3","price":195.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/11A1322.jpg?v=1781244588"},{"product_id":"june-jumper-dress-pebble","title":"JUNE JUMPER DRESS - PEBBLE","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Terry Towelling Cotton\u003c\/p\u003e\n\u003cp\u003eThe June Jumper Dress is crafted from our ultra-soft and luxurious terry cotton fabrication, this style was designed with comfort in mind. Featuring a relaxed fit that can be worn effortlessly from lounge to brunch. Folded hemband with flatlock stitch detailing. Rounded plain neckband and sleeve cuff with a dropped shoulder. This is a quality fabric with a looped exterior. Falls to the knees.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eGarment Length: 96cm\u003cbr\u003eModel is 168cm\/5'6, bust 81cm\/32’, waist 64cm\/25’, hips 89cm\/35’ and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003ca href=\"mailto:contact@primness.com\"\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43885205455047,"sku":"W24-2-PRIM899-PEBBLE-1","price":195.0,"currency_code":"AUD","in_stock":false},{"title":"2","offer_id":43885205487815,"sku":"W24-2-PRIM899-PEBBLE-2","price":195.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43885205520583,"sku":"W24-2-PRIM899-PEBBLE-3","price":195.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/june-jumper-dress-pebble-pre-order-691444.jpg?v=1717508668"},{"product_id":"june-jumper-dress-fern","title":"JUNE JUMPER DRESS - FERN","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Terry Towelling Cotton\u003c\/p\u003e\n\u003cp\u003eThe June Jumper Dress is crafted from our ultra-soft and luxurious terry cotton fabrication, this style was designed with comfort in mind. Featuring a relaxed fit that can be worn effortlessly from lounge to brunch. Folded hemband with flatlock stitch detailing. Rounded plain neckband and sleeve cuff with a dropped shoulder. This is a quality fabric with a looped exterior. Falls to the knees.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eGarment Length: 96cm\u003cbr\u003eModel is 168cm\/5'6, bust 81cm\/32’, waist 64cm\/25’, hips 89cm\/35’ and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003ca href=\"mailto:contact@primness.com\"\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43885208797383,"sku":"W24-2-PRIM899-FERN-1","price":195.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43885208830151,"sku":"W24-2-PRIM899-FERN-2","price":195.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":43885208862919,"sku":"W24-2-PRIM899-FERN-3","price":195.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/june-jumper-dress-fern-pre-order-503641.jpg?v=1717508669"},{"product_id":"jest-vest-powder","title":"JEST VEST - POWDER","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Sueded Cotton\u003c\/p\u003e\n\u003cp\u003eThe Jest Vest is the perfect layering piece. Non-structured in design, effortless and boxy in shape. Single breasted with a peaked lapel. Three signature shell buttons plus a back hem vent. Two feature front pockets to add functionality. Centre back seam and back yoke with additional stitching details. Relaxed tailoring at its finest, using immaculate french seams and top stitching. The Jest Vest will give the perfect amount of coverage, warmth and comfort with a double layer front. A relaxed fit in our signature sueded cotton. Layer with the June Jumper and Jest Cargo Pant.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 73cm\u003cbr\u003eModel is 168cm\/5'6, bust 81cm\/32’, waist 64cm\/25’, hips 89cm\/35’ and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003ca href=\"mailto:contact@primness.com\"\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43885224067271,"sku":"W24-2-PRIM888-POWDER-1","price":295.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43885224100039,"sku":"W24-2-PRIM888-POWDER-2","price":295.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43885224132807,"sku":"W24-2-PRIM888-POWDER-3","price":295.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/11A1328.jpg?v=1781244454"},{"product_id":"jest-vest-pebble","title":"JEST VEST - PEBBLE","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Sueded Cotton\u003c\/p\u003e\n\u003cp\u003eThe Jest Vest is the perfect layering piece. Non-structured in design, effortless and boxy in shape. Single breasted with a peaked lapel. Three signature shell buttons plus a back hem vent. Two feature front pockets to add functionality. Centre back seam and back yoke with additional stitching details. Relaxed tailoring at its finest, using immaculate french seams and top stitching. The Jest Vest will give the perfect amount of coverage, warmth and comfort with a double layer front. A relaxed fit in our signature sueded cotton. Layer with the June Jumper and Jest Cargo Pant.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 73cm\u003cbr\u003eModel is 168cm\/5'6, bust 81cm\/32’, waist 64cm\/25’, hips 89cm\/35’ and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003ca href=\"mailto:contact@primness.com\"\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43885227573447,"sku":"W24-2-PRIM888-PEBBLE-1","price":148.0,"currency_code":"AUD","in_stock":false},{"title":"2","offer_id":43885227606215,"sku":"W24-2-PRIM888-PEBBLE-2","price":148.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":43885227638983,"sku":"W24-2-PRIM888-PEBBLE-3","price":148.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/11A1716_dafb7a53-e7a5-4401-a608-0bb2c5caa99e.jpg?v=1781566307"},{"product_id":"jest-vest-fern","title":"JEST VEST - FERN","description":"\u003cp\u003eMADE IN AUSTRALIA\u003c\/p\u003e\n\u003cp\u003e100% Sueded Cotton\u003c\/p\u003e\n\u003cp\u003eThe Jest Vest is the perfect layering piece. Non-structured in design, effortless and boxy in shape. Single breasted with a peaked lapel. Three signature shell buttons plus a back hem vent. Two feature front pockets to add functionality. Centre back seam and back yoke with additional stitching details. Relaxed tailoring at its finest, using immaculate french seams and top stitching. The Jest Vest will give the perfect amount of coverage, warmth and comfort with a double layer front. A relaxed fit in our signature sueded cotton. Layer with the June Jumper and Jest Cargo Pant.\u003c\/p\u003e\n\u003cp\u003eGarment Length: 73cm\u003cbr\u003eModel is 168cm\/5'6, bust 81cm\/32’, waist 64cm\/25’, hips 89cm\/35’ and model wears a size 1.\u003c\/p\u003e\n\u003cp\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003ca href=\"mailto:contact@primness.com\"\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":43885229244615,"sku":"W24-2-PRIM888-FERN-1","price":295.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":43885229277383,"sku":"W24-2-PRIM888-FERN-2","price":295.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":43885229310151,"sku":"W24-2-PRIM888-FERN-3","price":295.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/jest-vest-fern-pre-order-445738.jpg?v=1717508656"},{"product_id":"dusk-shirt-blanc-1","title":"DUSK SHIRT - BLANC","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e90% Satin Silk \/ 10% Elastane\u003cbr\u003e\u003cbr\u003eThe Dusk Shirt is a relaxed button up with a classic style collar. Boasting a wide body and cropped length which falls dreamily on the body. With a lustrous finish this silk will give you a feeling of both comfort and ease. Three natural shell buttons with a dropped shoulder sleeve. French seamed and top stitched for a premium finish. Pairs perfectly with the Dusk Pant for the ultimate silky set.\u003cbr\u003e\u003cbr\u003eGarment Length: 56cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1.\u003cbr\u003e\u003cbr\u003eCold hand wash separately. Use mild liquid detergents. Do not soak, bleach, spin or tumble dry. Remove promptly. Dry flat in shade. Cool iron on reverse, light press only. Dry cleanable.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44361330688199,"sku":"SP24-1-PRIM339-BLANC-1","price":330.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":44361330720967,"sku":"SP24-1-PRIM339-BLANC-2","price":330.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":44361330753735,"sku":"SP24-1-PRIM339-BLANC-3","price":330.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/dusk-shirt-blanc-pre-order-597626.jpg?v=1723143031"},{"product_id":"dusk-blazer-blanc-1","title":"DUSK BLAZER - BLANC","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e90% Satin Silk \/ 10% Elastane\u003cbr\u003e\u003cbr\u003eThe Dusk Blazer is the ultimate jacket. With a lustrous finish this silk will give you a feeling of both comfort and ease. Featuring a relaxed fit, two welt pockets and three shell buttons. This piece will streamline and elevate any outfit. For our relaxed interpretation of suiting, pair the Dusk Blazer back with the Dusk Pant.\u003cbr\u003e\u003cbr\u003eGarment Length: 69cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eCold hand wash separately. Use mild liquid detergents. Do not soak, bleach, spin or tumble dry. Remove promptly. Dry flat in shade. Cool iron on reverse, light press only. Dry cleanable.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44361371975879,"sku":"SP24-1-PRIM493-BLANC-1","price":215.0,"currency_code":"AUD","in_stock":false},{"title":"2","offer_id":44361372008647,"sku":"SP24-1-PRIM493-BLANC-2","price":215.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":44361372041415,"sku":"SP24-1-PRIM493-BLANC-3","price":215.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/dusk-blazer-blanc-pre-order-944074.jpg?v=1723143025"},{"product_id":"denni-shirt-dress-blanc-1","title":"DENNI SHIRT DRESS - BLANC","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Woven Cotton\u003cbr\u003e\u003cbr\u003eThe Denni Shirt Dress is a classic cotton collared button up, finished with beautiful shell buttons. Back and shoulder yoke for a neat finish. Slightly longer back with two side seam splits. Two internal side pockets. French seamed and top stitched for the ultimate finish. Can be worn casually with a rolled-up cuff. The combination of the crisp fabric and simple cut make this dress an easy favourite.\u003cbr\u003e\u003cbr\u003eGarment Length: 100cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44361394454727,"sku":"SP24-1-PRIM516-BLANC-1","price":340.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":44361394487495,"sku":"SP24-1-PRIM516-BLANC-2","price":340.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":44361394520263,"sku":"SP24-1-PRIM516-BLANC-3","price":340.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/denni-shirt-dress-blanc-pre-order-227224.jpg?v=1723143020"},{"product_id":"denni-shirt-dress-noir-1","title":"DENNI SHIRT DRESS - NOIR","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Woven Cotton\u003cbr\u003e\u003cbr\u003eThe Denni Shirt Dress is a classic cotton collared button up, finished with beautiful shell buttons. Back and shoulder yoke for a neat finish. Slightly longer back with two side seam splits. Two internal side pockets. French seamed and top stitched for the ultimate finish. Can be worn casually with a rolled-up cuff. The combination of the crisp fabric and simple cut make this dress an easy favourite.\u003cbr\u003e\u003cbr\u003eGarment Length: 100cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003cbr\u003e\u003cbr\u003eWe are always happy to help and can be contacted via email at contact@primness.com or phone 03 9023 8705. Alternatively click on our live chat.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44361403859143,"sku":"SP24-1-PRIM516-NOIR-1","price":340.0,"currency_code":"AUD","in_stock":false},{"title":"2","offer_id":44361403891911,"sku":"SP24-1-PRIM516-NOIR-2","price":340.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":44361403924679,"sku":"SP24-1-PRIM516-NOIR-3","price":340.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/denni-shirt-dress-noir-pre-order-132696.jpg?v=1726787000"},{"product_id":"denni-shirt-dress-lavendar","title":"DENNI SHIRT DRESS - LAVENDER","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Woven Cotton\u003cbr\u003e\u003cbr\u003eThe Denni Shirt Dress is a classic cotton collared button up, finished with beautiful shell buttons. Back and shoulder yoke for a neat finish. Slightly longer back with two side seam splits. Two internal side pockets. French seamed and top stitched for the ultimate finish. Can be worn casually with a rolled-up cuff. The combination of the crisp fabric and simple cut make this dress an easy favourite.\u003cbr\u003e\u003cbr\u003eGarment Length: 100cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44361437380807,"sku":"SP24-1-PRIM516-LAVENDAR-1","price":170.0,"currency_code":"AUD","in_stock":false},{"title":"2","offer_id":44361437413575,"sku":"SP24-1-PRIM516-LAVENDAR-2","price":170.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":44361437446343,"sku":"SP24-1-PRIM516-LAVENDAR-3","price":170.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/denni-shirt-dress-lavendar-pre-order-751542.jpg?v=1726786835"},{"product_id":"forever-shirt-dress-blanc-1","title":"FOREVER SHIRT DRESS - BLANC","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Linen\u003cbr\u003e\u003cbr\u003eThe Forever Shirt Dress is a relaxed fit button up with a mandarin style collar. Versatile shoulder tabs, to wear sleeves either rolled up or down. Two functional front pockets and a curved shirt tail. French seamed and top stitched for a premium finish. Detailing is fuss free with mottled buttons. This dress falls to the knees.\u003cbr\u003e\u003cbr\u003eGarment Length: 97cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eThis piece is 100% linen. Hand wash in cold water with a gentle detergent and lay flat to dry in the shade. Do not soak, bleach, spin or tumble dry. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44361517924551,"sku":"SP24-1-PRIM754-BLANC-1","price":350.0,"currency_code":"AUD","in_stock":false},{"title":"2","offer_id":44361517957319,"sku":"SP24-1-PRIM754-BLANC-2","price":350.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":44361517990087,"sku":"SP24-1-PRIM754-BLANC-3","price":350.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/Primness_DAY2_300421_7066.jpg?v=1781755173"},{"product_id":"forever-shirt-dress-noir-1","title":"FOREVER SHIRT DRESS - NOIR","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Linen\u003cbr\u003e\u003cbr\u003eThe Forever Shirt Dress is a relaxed fit button up with a mandarin style collar. Versatile shoulder tabs, to wear sleeves either rolled up or down. Two functional front pockets and a curved shirt tail. French seamed and top stitched for a premium finish. Detailing is fuss free with mottled buttons. This dress falls to the knees.\u003cbr\u003e\u003cbr\u003eGarment Length: 97cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eThis piece is 100% linen. Hand wash in cold water with a gentle detergent and lay flat to dry in the shade. Do not soak, bleach, spin or tumble dry. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44361522118855,"sku":"SP24-1-PRIM754-NOIR-1","price":350.0,"currency_code":"AUD","in_stock":false},{"title":"2","offer_id":44361522151623,"sku":"SP24-1-PRIM754-NOIR-2","price":350.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":44361522184391,"sku":"SP24-1-PRIM754-NOIR-3","price":350.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/forever-shirt-dress-noir-pre-order-619081.jpg?v=1723143047"},{"product_id":"forever-shirt-dress-dark-navy-1","title":"FOREVER SHIRT DRESS - DARK NAVY","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Linen\u003cbr\u003e\u003cbr\u003eThe Forever Shirt Dress is a relaxed fit button up with a mandarin style collar. Versatile shoulder tabs, to wear sleeves either rolled up or down. Two functional front pockets and a curved shirt tail. French seamed and top stitched for a premium finish. Detailing is fuss free with mottled buttons. This dress falls to the knees.\u003cbr\u003e\u003cbr\u003eGarment Length: 97cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eThis piece is 100% linen. Hand wash in cold water with a gentle detergent and lay flat to dry in the shade. Do not soak, bleach, spin or tumble dry. Do not dry clean.\u003cbr\u003e\u003cbr\u003eWe are always happy to help and can be contacted via email at contact@primness.com or phone 03 9023 8705. Alternatively click on our live chat.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44361524183239,"sku":"SP24-1-PRIM754-NAVY-1","price":350.0,"currency_code":"AUD","in_stock":false},{"title":"2","offer_id":44361524216007,"sku":"SP24-1-PRIM754-NAVY-2","price":350.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":44361524248775,"sku":"SP24-1-PRIM754-NAVY-3","price":350.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/forever-shirt-dress-dark-navy-pre-order-873207.jpg?v=1723143048"},{"product_id":"forever-shirt-dress-lavendar","title":"FOREVER SHIRT DRESS - LAVENDER","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Linen\u003cbr\u003e\u003cbr\u003eThe Forever Shirt Dress is a relaxed fit button up with a mandarin style collar. Versatile shoulder tabs, to wear sleeves either rolled up or down. Two functional front pockets and a curved shirt tail. French seamed and top stitched for a premium finish. Detailing is fuss free with mottled buttons. This dress falls to the knees.\u003cbr\u003e\u003cbr\u003eGarment Length: 97cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eThis piece is 100% linen. Hand wash in cold water with a gentle detergent and lay flat to dry in the shade. Do not soak, bleach, spin or tumble dry. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44361524904135,"sku":"SP24-1-PRIM754-LAVENDAR-1","price":350.0,"currency_code":"AUD","in_stock":false},{"title":"2","offer_id":44361524936903,"sku":"SP24-1-PRIM754-LAVENDAR-2","price":350.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":44361524969671,"sku":"SP24-1-PRIM754-LAVENDAR-3","price":350.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/forever-shirt-dress-lavendar-pre-order-335866.jpg?v=1723143049"},{"product_id":"plaza-top-noir","title":"PLAZA TOP - NOIR","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Linen\u003cbr\u003e\u003cbr\u003eThe Plaza Top is an effortless, relaxed linen top. Featuring an elbow length sleeve and a sweet v neckline. French seamed and top stitched for a premium finish. Roll the sleeves up for a more undone look. Pairs perfectly with the Bibo Pant for the ultimate everyday set.\u003cbr\u003e\u003cbr\u003eGarment Length: 65cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eThis piece is 100% linen. Hand wash in cold water with a gentle detergent and lay flat to dry in the shade. Do not soak, bleach, spin or tumble dry. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44363518312647,"sku":"SP24-2-PRIM925-NOIR-1","price":230.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":44363518345415,"sku":"SP24-2-PRIM925-NOIR-2","price":230.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":44363518378183,"sku":"SP24-2-PRIM925-NOIR-3","price":230.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/plaza-top-noir-pre-order-308809.jpg?v=1726789246"},{"product_id":"plaza-top-salmon","title":"PLAZA TOP - SALMON","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Linen\u003cbr\u003e\u003cbr\u003eThe Plaza Top is an effortless, relaxed linen top. Featuring an elbow length sleeve and a sweet v neckline. French seamed and top stitched for a premium finish. Roll the sleeves up for a more undone look. Pairs perfectly with the Bibo Pant for the ultimate everyday set.\u003cbr\u003e\u003cbr\u003eGarment Length: 65cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eThis piece is 100% linen. Hand wash in cold water with a gentle detergent and lay flat to dry in the shade. Do not soak, bleach, spin or tumble dry. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44363518935239,"sku":"SP24-2-PRIM925-SALMON-1","price":230.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":44363518968007,"sku":"SP24-2-PRIM925-SALMON-2","price":230.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":44363519000775,"sku":"SP24-2-PRIM925-SALMON-3","price":230.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/plaza-top-salmon-pre-order-489107.jpg?v=1726789248"},{"product_id":"plaza-top-lagoon","title":"PLAZA TOP - LAGOON","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Linen\u003cbr\u003e\u003cbr\u003eThe Plaza Top is an effortless, relaxed linen top. Featuring an elbow length sleeve and a sweet v neckline. French seamed and top stitched for a premium finish. Roll the sleeves up for a more undone look. Pairs perfectly with the Bibo Pant for the ultimate everyday set.\u003cbr\u003e\u003cbr\u003eGarment Length: 65cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eThis piece is 100% linen. Hand wash in cold water with a gentle detergent and lay flat to dry in the shade. Do not soak, bleach, spin or tumble dry. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44363521065159,"sku":"SP24-2-PRIM925-LAGOON-1","price":230.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":44363521097927,"sku":"SP24-2-PRIM925-LAGOON-2","price":230.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":44363521130695,"sku":"SP24-2-PRIM925-LAGOON-3","price":230.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/plaza-top-lagoon-pre-order-981219.jpg?v=1726789247"},{"product_id":"plaza-dress-blanc","title":"PLAZA DRESS - BLANC","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Linen\u003cbr\u003e\u003cbr\u003eThe Plaza Dress is an effortless, relaxed linen dress. Featuring an elbow length sleeve, a sweet v neckline and two functional side pockets. French seamed and top stitched for a premium finish. Can be worn casual or dressy. Roll the sleeves up for a more undone look. Falls to the knees, the perfect sun dress for all occasions.\u003cbr\u003e\u003cbr\u003eGarment Length: 98cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eThis piece is 100% linen. Hand wash in cold water with a gentle detergent and lay flat to dry in the shade. Do not soak, bleach, spin or tumble dry. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44363522769095,"sku":"SP24-2-PRIM926-BLANC-1","price":330.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":44363522801863,"sku":"SP24-2-PRIM926-BLANC-2","price":330.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":44363522834631,"sku":"SP24-2-PRIM926-BLANC-3","price":330.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/plaza-dress-blanc-pre-order-557302.jpg?v=1726789239"},{"product_id":"plaza-dress-noir","title":"PLAZA DRESS - NOIR","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Linen\u003cbr\u003e\u003cbr\u003eThe Plaza Dress is an effortless, relaxed linen dress. Featuring an elbow length sleeve, a sweet v neckline and two functional side pockets. French seamed and top stitched for a premium finish. Can be worn casual or dressy. Roll the sleeves up for a more undone look. Falls to the knees, the perfect sun dress for all occasions.\u003cbr\u003e\u003cbr\u003eGarment Length: 98cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eThis piece is 100% linen. Hand wash in cold water with a gentle detergent and lay flat to dry in the shade. Do not soak, bleach, spin or tumble dry. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44363524145351,"sku":"SP24-2-PRIM926-NOIR-1","price":330.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":44363524178119,"sku":"SP24-2-PRIM926-NOIR-2","price":330.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":44363524210887,"sku":"SP24-2-PRIM926-NOIR-3","price":330.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/plaza-dress-noir-pre-order-123583.jpg?v=1726789238"},{"product_id":"plaza-dress-salmon","title":"PLAZA DRESS - SALMON","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Linen\u003cbr\u003e\u003cbr\u003eThe Plaza Dress is an effortless, relaxed linen dress. Featuring an elbow length sleeve, a sweet v neckline and two functional side pockets. French seamed and top stitched for a premium finish. Can be worn casual or dressy. Roll the sleeves up for a more undone look. Falls to the knees, the perfect sun dress for all occasions.\u003cbr\u003e\u003cbr\u003eGarment Length: 98cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eThis piece is 100% linen. Hand wash in cold water with a gentle detergent and lay flat to dry in the shade. Do not soak, bleach, spin or tumble dry. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44363524636871,"sku":"SP24-2-PRIM926-SALMON-1","price":330.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":44363524669639,"sku":"SP24-2-PRIM926-SALMON-2","price":330.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":44363524702407,"sku":"SP24-2-PRIM926-SALMON-3","price":330.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/plaza-dress-salmon-pre-order-945141.jpg?v=1726789240"},{"product_id":"plaza-dress-lagoon","title":"PLAZA DRESS - LAGOON","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Linen\u003cbr\u003e\u003cbr\u003eThe Plaza Dress is an effortless, relaxed linen dress. Featuring an elbow length sleeve, a sweet v neckline and two functional side pockets. French seamed and top stitched for a premium finish. Can be worn casual or dressy. Roll the sleeves up for a more undone look. Falls to the knees, the perfect sun dress for all occasions.\u003cbr\u003e\u003cbr\u003eGarment Length: 98cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eThis piece is 100% linen. Hand wash in cold water with a gentle detergent and lay flat to dry in the shade. Do not soak, bleach, spin or tumble dry. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44363525750983,"sku":"SP24-2-PRIM926-LAGOON-1","price":330.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":44625257038023,"sku":"SP24-2-PRIM926-LAGOON-2","price":330.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":44625257070791,"sku":"SP24-2-PRIM926-LAGOON-3","price":330.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/11A4651.jpg?v=1781489400"},{"product_id":"rocco-tee-noir-1","title":"ROCCO TEE - NOIR","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Signature Cotton Jersey \/ 80gsm\u003cbr\u003e\u003cbr\u003eThe Rocco Tee is crafted in our super soft cotton jersey. A scooped neckline, and double layered cuff on both the sleeve and hem. The perfect twisted detailing on neck, cuff and hemline. This t-shirt offers a casual point of difference and features a high-low hemline.\u003cbr\u003e\u003cbr\u003eGarment Length: 60cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44363542724807,"sku":"SP24-2-PRIM42-NOIR-1","price":130.0,"currency_code":"AUD","in_stock":false},{"title":"2","offer_id":44363542757575,"sku":"SP24-2-PRIM42-NOIR-2","price":130.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":44363542790343,"sku":"SP24-2-PRIM42-NOIR-3","price":130.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/rocco-tee-noir-pre-order-467235.jpg?v=1726789257"},{"product_id":"rocco-tee-salmon","title":"ROCCO TEE - SALMON","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Signature Cotton Jersey \/ 80gsm\u003cbr\u003e\u003cbr\u003eThe Rocco Tee is crafted in our super soft cotton jersey. A scooped neckline, and double layered cuff on both the sleeve and hem. The perfect twisted detailing on neck, cuff and hemline. This t-shirt offers a casual point of difference and features a high-low hemline.\u003cbr\u003e\u003cbr\u003eGarment Length: 60cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44363545346247,"sku":"SP24-2-PRIM42-SALMON-1","price":130.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":44363545379015,"sku":"SP24-2-PRIM42-SALMON-2","price":130.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":44363545411783,"sku":"SP24-2-PRIM42-SALMON-3","price":130.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/rocco-tee-salmon-pre-order-611286.jpg?v=1726789257"},{"product_id":"rocco-tee-lagoon","title":"ROCCO TEE - LAGOON","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Signature Cotton Jersey \/ 80gsm\u003cbr\u003e\u003cbr\u003eThe Rocco Tee is crafted in our super soft cotton jersey. A scooped neckline, and double layered cuff on both the sleeve and hem. The perfect twisted detailing on neck, cuff and hemline. This t-shirt offers a casual point of difference and features a high-low hemline.\u003cbr\u003e\u003cbr\u003eGarment Length: 60cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44363545673927,"sku":"SP24-2-PRIM42-LAGOON-1","price":130.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":44363545706695,"sku":"SP24-2-PRIM42-LAGOON-2","price":130.0,"currency_code":"AUD","in_stock":false},{"title":"3","offer_id":44363545739463,"sku":"SP24-2-PRIM42-LAGOON-3","price":130.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/rocco-tee-lagoon-pre-order-191679.jpg?v=1726789253"},{"product_id":"rocco-tee-dress-noir","title":"ROCCO TEE DRESS - NOIR","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Signature Cotton Jersey \/ 80gsm\u003cbr\u003e\u003cbr\u003eThe Rocco Tee Dress is crafted in our super soft cotton jersey. A scooped neckline, and double layered cuff on both the sleeve and hem. The perfect twisted detailing on neck, cuff and hemline. This t-shirt dress offers a casual point of difference and features a high-low hemline.\u003cbr\u003e\u003cbr\u003eGarment Length: 97cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44363549147335,"sku":"SP24-2-PRIM121-NOIR-1","price":185.0,"currency_code":"AUD","in_stock":true},{"title":"2","offer_id":44363549180103,"sku":"SP24-2-PRIM121-NOIR-2","price":185.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":44363549212871,"sku":"SP24-2-PRIM121-NOIR-3","price":185.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/rocco-tee-dress-noir-pre-order-534289.jpg?v=1726789259"},{"product_id":"rocco-tee-dress-lagoon","title":"ROCCO TEE DRESS - LAGOON","description":"\u003cp\u003eMADE IN AUSTRALIA\u003cbr\u003e\u003cbr\u003e100% Signature Cotton Jersey \/ 80gsm\u003cbr\u003e\u003cbr\u003eThe Rocco Tee Dress is crafted in our super soft cotton jersey. A scooped neckline, and double layered cuff on both the sleeve and hem. The perfect twisted detailing on neck, cuff and hemline. This t-shirt dress offers a casual point of difference and features a high-low hemline.\u003cbr\u003e\u003cbr\u003eGarment Length: 97cm\u003cbr\u003eModel is 178cm\/5'8, bust 80cm\/31’, waist 62cm\/24’, hips 94cm\/37’ and wears a size 1. \u003cbr\u003e\u003cbr\u003eCold hand wash or cold gentle machine wash with like colours. Use mild liquid detergents. Wash inside out in a hosiery bag for better care. Do not soak, bleach, spin or tumble dry. Remove promptly. Reshape and dry flat in shade. Cool iron on reverse, light press only. Do not dry clean.\u003cbr\u003e\u003c\/p\u003e","brand":"PRIMNESS","offers":[{"title":"1","offer_id":44363549475015,"sku":"SP24-2-PRIM121-LAGOON-1","price":93.0,"currency_code":"AUD","in_stock":false},{"title":"2","offer_id":44363549507783,"sku":"SP24-2-PRIM121-LAGOON-2","price":93.0,"currency_code":"AUD","in_stock":true},{"title":"3","offer_id":44363549540551,"sku":"SP24-2-PRIM121-LAGOON-3","price":93.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0304\/4417\/files\/rocco-tee-dress-lagoon-pre-order-233193.jpg?v=1726789259"}],"url":"https:\/\/www.primness.com\/collections\/40-off.oembed?page=2","provider":"Primness","version":"1.0","type":"link"}